Why Heartland Capital?
- We know our clients personally
- 28 years combined experience
- $800 million in transactions
- 5 star customer rating
Protect Your Retirement Today
From Concerned to ConfidentThe Power of Diversification
Are you...
- Worried about government interference with your funds?
- The weakening of the U.S. currency?
- How traceable is your digital money?
- Market swings putting your investments at risk?
- Rising inflation eating into your money?
Meet Your Gold Advisors
Ben Cash - Chief Executive Officer
Ben Cash is co-founder and CEO of Heartland Capital, one of America’s fastest-growing precious metals firms. With a finance career dating back to 2012, Ben has facilitated more than $300 million in transactions and growing.
He launched his career as a high-performing mortgage broker, quickly earning a reputation for strategic thinking, client advocacy, and an ability to simplify complex financial decisions. Over the past decade, Ben shifted his focus to the gold and metals industry, where his leadership, market insight, and commitment to transparency have helped thousands of clients safeguard their savings.
Today, Ben leads Heartland Capital with a mission to provide everyday Americans access to reliable guidance, honest education, and premium precious-metal solutions. His vision and hands-on approach have positioned Heartland as a trusted name in an often-crowded industry.
When he’s not building Heartland Capital, Ben is a devoted father and avid outdoorsman who values faith, family, and the freedom that smart financial planning provides.
Nick Coffman - President
Nick Coffman is the President of Heartland Capital and a seasoned financial professional with over a decade of experience. Since beginning his career in 2011, he has facilitated more than $500 million in transactions and built a reputation for integrity, clarity, and client-first leadership.
Nick started as a top mortgage broker at one of the nation’s largest banks, quickly becoming known for his ability to simplify complex financial decisions and guide clients with confidence. Today, he brings that same expertise to Heartland Capital, where he leads company strategy and ensures every client receives transparent, reliable guidance on protecting their wealth through precious metals.
Outside of his professional work, Nick is a dedicated father and active community member who values service, family, and helping others build a secure future.
Secure Your Investments: Master True Diversification with the 5 P’s
Secure & Private
Beyond the reach of government agencies and major financial institutions, your gold remains entirely private and secure from outside control.
Safeguard
Precious metals are widely seen as one of the most dependable safeguards against economic downturns, rising inflation, and unpredictable market shifts.
Financial Growth
Throughout history, gold has consistently appreciated in worth. Over the past two decades alone, its value has surged by roughly 400%.
Asset Security
Gold helps maintain your buying power and safeguards your wealth by adding genuine diversification to your portfolio.
Forecastable Outcomes
Gold is often considered a safeguard against inflation and global uncertainty, and it generally moves opposite to the stock market.
Protect your assets now by moving money from your current retirement account into one supported by physical gold and other precious metals—completely free of tax penalties.
Open An AccountA Gold IRA – Straightforward and Safe
A Gold IRA, also called a Precious Metals IRA, is an IRS-sanctioned retirement account that works much like a traditional IRA, with one key difference: it allows you to invest in physical gold coins, gold bars, and other IRS-approved metals such as silver, platinum, and palladium. Your metals are stored in an authorized, secure, and fully insured depository facility.
Additionally, you receive all the benefits of a conventional retirement account.